//Top: Entrance to Ealing Club stairwell with jeweller’s to its right, early 1960s. Photo: ealingclub.com. Above: The entrance as it is today//

“Suburbia is the breeding ground for the richest and most innovative cultural production of the 20th and 21st centuries” Rupa Huq, writer and MP for Ealing Central & Acton, 2013

An advert in the New Musical Express for a “Rhythm & Blues Night” staged 55 years ago today – on St Patrick’s Night, March 17, 1962 – sparked the British musical revolution which soundtracked youth culture in the West for decades.

The ad proved a lure for suburban London teenage r&b fans including Keith Richards and Mick Jagger, while Eric Burdon, soon to be vocalist with The Animals, hitchhiked the 300 miles from Newcastle to join them in witnessing the main performance by Blues Incorporated (in fact he and Jagger traded verses on stage during a rendition of Billy Boy Arnold’s I Ain’t Got You).

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Tags: Alexis Korner, Art Wood, Billy Boy Arnold, Blues Incorporated, Charlie Watts, Cyril Davies, Ealing Club, Keith Richards, Mick Jagger, Rolling Stones, Ronnie Wood, Rupa Huq, The Animals

//Hornik featured in the Telegraph magazine in 1969 and GTAT paperwork dating from 1972. The livery was taken from a design by Granny’s founder Nigel Waymouth//

//Hornik maintained his scrapbook from the 60s to his death in 2009//

I have just filed a piece for GQ about Granny Takes A Trip and the branches of the King’s Road boutique which opened in the 70s in Manhattan and Hollywood under the stewardship of the late Freddie Hornik.

The feature also scrutinises the scrapbook Hornik maintained from the mid-60s, when he worked at the rival Dandie Fashions at 161 King’s Road, through his acquisition of Granny’s at 488 King’s Road in 1969 from founders Sheila Cohen, John Pearse and Nigel Waymouth.

It charts in snapshots, magazine clippings, company paperwork and notes Hornik’s ambitious expansion plan which resulted in partners being brought on board at the Chelsea shop – in the form of co-owners Marty Breslau and Gene Krell – and for the launch of the New York outlet at 304 E.62nd Street, which was owned by John LiDonni and Richie Onigbene.

This strategy proved successful, and was capped by Hornik’s launch with Jenny Dugan-Chapman of an LA branch, first on Doheny in Beverly Hills and then on Sunset Strip.

By this time the Granny’s international operation had hit the moment when rock turned to glam. Existing customers such as Paul McCartney, John Lennon, Mick Jagger and Keith Richards were joined by the new raft of dandy peacock performers making the moves in the early-to-mid 70s, including Marc Bolan, Alice Cooper, Bryan Ferry, Elton John, Lou Reed, Todd Rundgren, Rod Stewart and Ronnie Wood.

Hornik’s scrapbook – which was updated for him for a time by LA store manager Roger Klein – makes for a pop culture treasure trove, one which offers rare insights into this exciting era of rock and roll fashion.

Having returned to the UK to live a quiet life in the late 70s, it is poignant to note that Hornik, who died in 2009, kept an eagle eye out for any mention of his outlets and his associates, adding to the scrapbook as the revival of interest in the clothes and characters of the period really started to roll.

I’ll keep you informed as to when the piece is due to appear. Access to the scrapbook courtesy Alex Jarrett.

Tags: Alex Jarrett, Alice Cooper, Bryan Ferry, Dandie Fashions, Dinah Adams, Elton John, Freddie Hornik, Gene Krell, Granny Takes A trip, Jenny Dugan-Chapman, John LiDonni, John Pearse, Lou Reed, Marc Bolan, Nigel Waymouth, Richie Onigbene, Rod Stewart, Roger Klein, Ronnie Wood, Sheila Cohen, Todd Rundgren

//From the catalogue for next week's auction//

The spirit of great British boutique culture is summoned by a couple of lots in next week’s Pop Culture sale at Christie’s.

One is a previously unpublished June 1967 photograph of Jim Hendrix not in Carnaby Street as captioned, but outside the tobacconist Finlay’s, which was in Foubert’s Place. It’s evident from the carrier bag in his famous left hand that the guitarist had just visited  I Was Lord Kitchener’s Valet, which was next door to Finlay’s and the place where he bought the Hussar’s jacket worn in this photograph and at Monterey Pop that same month.

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Tags: Christie's, I Was Lord Kitchener's Valet, Jane Wentworth, Jimi Hendrix, Jon Wealleans, Kleptomania, Rave, Rolling Stones, Ronnie Wood, The Wick, Tony Sanchez