/Left: Andrew Greaves of Electric Colour Company in the back of Paradise Garage, May 1971. Right: Vivienne Westwood in the back of Let It Rock, January 1972. Photos: David Parkinson//

Preparation for my paper at Ben Kelly’s interior design symposium Dead Or Alive has coincided with the refurbishment of the Worlds End shop at 430 King’s Road in Chelsea.

The address is the subject of my talk; I’ll be detailing the history of 430 and how and why it was an important social and cultural locus over a number of decades.

//Back wall of 430 King’s Road on the opening of Mr Freedom, September 1969. Interior: Electric Colour Company. Photo: David Parkinson//

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Tags: Andrew Greaves, Ben Kelly, Croydon Art School, Electric Colour Company, Frederick Freed, GQ Style, ICA, Let It Rock, Mr Freedom, Paradise Garage, Screaming Lord Sutch, Vivienne Westwood

A viewing of Jes Benstock’s fab doc A British Guide To Showing Off occasions this opportunity to dig out the London Belles feature from a 1973 issue of shortlived free magazine West One.

Above is milliner Diane Logan in one of her outfits as contestant Rita Ritz in the 1973 Alternative Miss World.

Logan – wife of sculptor Peter, mother of fashion illustrator Blue and sister-in-law of AMW host & hostess Andrew – is wearing a satin bathing suit with one of her own hats (from Logan’s Chiltern Street shop) and sandals from Tommy Roberts’ Covent Garden boutique City Lights Studio.

Another London Belle was Vivienne Westwood in an early media appearance wearing a Let It Rock striped suit, ankle boots, patterned stockings and an adapted Chuck Berry t-shirt from 430 King’s Road’s incarnation as Too Fast To Live Too Young To Die.

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Tags: Alternative Miss World, Andrew Logan, Biba, Blue Logan, Chuck Berry, City Lights Studio, Diane Logan, Frederick Freed, Fulham Road, Jean Howell, Jes Benstock, Laurita, Let It Rock, Louise Doktor, Mary, Models 1, No One To Love Me, Peter Logan, Sha-Weez, Shelley Martin, Society for Cutting Up Men, Suzi Quatro, The British Guide To Showing Off, Tommy Roberts, Too Fast To Live Too Young To Die, Valerie Solanas, Vivienne Westwood, West 1, Zandra Rhodes