//Alkasura staff inside 304 King’s Road. Photographer: Unknown. Paul Gorman Archive. No reproduction without permission//

This is the first time these photographs – taken inside London’s legendary glam boutique Alkasura – have been published since they appeared in a Japanese fashion magazine in 1970.

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Tags: Alkasura, An An, Andy Warhol's Pork, Chelita Secunda, John Lloyd, Marc Bolan, Masayoshi Sukita, Ossie Clark, Paul Cook, Paul Reeves, Rod Stewart, Sex Pistols, Suzy Menkes, The Universal Witness, Todd Rundgren, Trevor myles, Vivienne Westwood

//1964 promotional shot of Screaming Lord Sutch//

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Tags: Addie Isman, An An, Chuck Berry, Diana Crawshaw, Hans Feurer, Jerry Lee Lewis, Let It Rock, Little Richard, London Rock N Roll Show, Masayoshi Sukita, My Monster In Black Tights, Paradise Garage, Peter Clifton, Screaming Lord Sutch, Sunday Times Magazine, Tony Barrell, Ugly Things, You're Gonna Wake Up One Morning And Know What Side Of The Bed You've Been Lying On!, Yvonne Gold

//Starr on location in Let It Rock drape. Note bust darts.  From the front page of Disc & Music Echo, December 16, 1972. Photo: Uncredited//

In the autumn of 1972 the small King’s Road boutique Let It Rock, which had been open for less than a year, received a fillip when the owners Malcolm McLaren and Vivienne Westwood were asked to contribute costumes to the production of 50s Britrock movie That’ll Be The Day.

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Tags: Addie Isman, An An, David Essex, David Puttnam, Disc & Music Echo, Let It Rock, Marit Allen, Masayoshi Sukita, Ray Beck, Ringo Starr, Ruth Myers, Sandy Lieberson, Stardust, That'll Be The Day, The Roebuck, UK Vogue, Vivienne Westwood

//Roxy, 25 Kensington Church Street, 1972. Photo: Masayoshi Sukita//

//Inside Roxy, 1972: Shelley Martin in a flamenco dress designed by Dinah Adams. Photo: Masayoshi Sukita//

//Some of the Roxy crowd photographed around the corner from the shop (from left): The late Granny’s co-owner Marty Breslau, whose ensemble includes a Wonder Workshop top; Louise Doktor; Shelley Martin; John Knight. Photo: Masayoshi Sukita//

I’ve been aware of the existence of the Kensington boutique Roxy for some time, particularly since the store name was used as the title of the feature on London street fashion in a 1972 edition of Japanese magazine An An.

But my curiosity was pricked recently while browsing that same issue of An An which appears in Freddie Hornik’s scrapbook (see last post).

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Tags: American John, An An, Anella and Davide, Biba, City Lights Studio, Dave "Che" Shimeld, Derek Harris, Freddie Hornik, Granny Takes A trip, Janet Street-Porter, John Bishop, John Knight, Ken Todd, Kensington Church Street, Let It Rock, Louise Doktor, Marty Breslau, Masayoshi Sukita, Mr Freedom, Roxy, Roxy Music, Shelley Martin, Sheridan Barnett, Trevor myles, West One